BEIJING - Sharon Shen has departed CCTV to take on the newly-created role of national national managing director at Maxus, reporting directly to Annie Hsiao, managing partner of Maxus China.
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Marketers discuss the steps they are taking to optimise marketing effectiveness based on research from TikTok and Ipsos.
Check out the complete winners list from Campaign's inaugural event in Jakarta, featuring several Southeast Asian regional awards, along with entrants across seven SEA markets.
Publicis Groupe stole the spotlight at Campaign’s inaugural Southeast Asia Agency of the Year Awards gala in Jakarta, with Leo Burnett leading the charge across creative and digital in multiple markets.
Also imparting a memorable mark: FCB Kinnect, Havas Media India, OMD, and White Rivers Media with their impressive wins showcasing gold, glory, and game-changing creativity.
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