Sanjay Gupta to join Google as country manager
The executive moves from Star and Disney India.
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UM launches Full Colour Media with a focus on ...
Full Colour Media is underpinned by a body of custom research conducted with more than 10,000 brands and with 5 million data points, culminating in a ‘Brand Patterns’ proprietary model designed to grow and differentiate brands.
Campaign Global Agency of the Year Awards 2024: ...
With the final entry deadline for Agency of the Year Global fast approaching on Tuesday 18 February, we speak to judges who share their views on the biggest opportunities and challenges for 2025, and what they hope to see in winning entries.
The 'laziest influencer' makes cleaning effortless—l...
S.C. Johnson's new mold-cleaning campaign features their least energetic spokesperson ever—a sloth whose main qualification is mastering the art of minimal effort.
Will retail media live up to the hype?
With retail media networks poised to overtake television advertising with projected spending of $177.1 billion in 2025, the question arises: Will this emerging channel transform marketing, or is the industry witnessing inflated expectations?