PR Awards Asia-Pacific 2025 open for entries

The PR Awards Asia-Pacific 2025, presented by Campaign Asia-Pacific, are now accepting entries. The awards recognise innovative public relations campaigns and communicators across the Asia-Pacific region.

This year's competition includes a new PR Professional of the Year award, open to both in-house and agency professionals, celebrating exceptional creativity and impact. The Best Use of Virtual Platforms category now accepts both business-to-business and business-to-consumer entries.

The Campaign of the Year award, or Grand Prix, will be determined by a points system based on the number of Gold, Silver, and Bronze awards won (10, 8, and 6 points, respectively). A minimum of three Gold awards is required to qualify. A new PR Agency of the Year Grand Prix will honour the agency office with the highest overall score, also requiring at least three Gold wins.

Judging will be conducted by senior agency executives and in-house professionals. Watch out this space for the jury announcement. 

Key dates:

Eligibility:

Eligibility requires that all entries relate to achievements made between 1 January 2024 and 8 April 2025. Work must have demonstrated impact and results within this timeframe. Campaigns may have been introduced prior to this period, but submissions must be based on data and outcomes achieved during the eligibility window. All work must have been conceptualised and executed within the Asia-Pacific region. Campaign Asia-Pacific's parent company, Haymarket Media Limited, reserves the right to claim unpaid entry fees; submissions will not proceed to the judging stage unless payment is received.

Download the entry kit to learn more, or visit prawardsasia.com for all the general guidance and information. 

*All cut-off times for the respective entry deadlines are at 6 PM Hong Kong time (UTC/GMT+8)