Media Outreach provides a one-stop solution for customised press release distribution and global media monitoring services that cover print media in over 60 countries, as well as online news, social networking and video-sharing websites.
The company has been building its clientele for a couple of months and currently includes government agencies and multinational companies in the Chinese mainland as well as Hong Kong, Malaysia, Singapore and Taiwan.
“As companies continue to grow on the back of strong macro-economic fundamentals in Asia, it is increasingly essential for them to have the right tools to help them collate information from the media,” said Jennifer Kok, the founder and managing director of Media Outreach.
With the help of her company, Kok said, intelligence gathered will be integral to companies in forming business decisions and communications strategies for investors and other stakeholders.