Staff Reporters
Feb 8, 2012

MEC Malaysia appoints digital head

KUALA LUMPUR - MEC Malaysia has appointed Matthew Ho as its new head of MEC Interaction.

Matthew Ho is the head at MEC Interaction
Matthew Ho is the head at MEC Interaction

To report to CK Law, managing Director of MEC Malaysia, Ho was previously director of business consulting at Better Digital Solutions where he was instrumental in its inception and subsequent establishment.

He was responsible for leading a team to construct and deliver marketing strategies and solutions across numerous digital media platforms.

Previously, he also worked as a business director at Media 2.0. He has worked with major brands such as McDonalds, Samsung, Carlsberg, Air Asia and Cadbury.

Commenting on the appointment, Law said, “I am delighted that Matthew has decided to join us at MEC. His passion for all things digital, plus his knowledge of platforms through his working experience with brands such as Microsoft, Facebook and AdMob will be invaluable to our clients and teams as we continue to innovate our communications strategies. We're very excited by his arrival.”
 

Related Articles

Just Published

2 hours ago

Women to Watch 2024: Ava Lee, Society

Empathetic, strategic, and results-driven are just some of the qualities that define Lee, who is committed to driving growth, fostering inclusivity, and shaping the future of the ad industry beyond Society.

3 hours ago

Beyond IWD: Marico’s CMO on why gender conversations...

The gender gap in leadership isn’t about a lack of talent but rather about workplace biases, flawed hiring practices and rigid expectations. Marico’s Somasree Awasthi talks to Campaign on what needs to change and why companies can’t afford to wait.

3 hours ago

How personality test MBTI penetrated the marketing ...

The famed personality test is being utilised by brands to not just categorise its consumers to relevant products, but also to inject playfulness in their campaigns. The question then—does it sell, or is it just a social-media talking point?

3 hours ago

Hello Kitty and Kuromi star in Sanrio’s OOH push ...

Sanrio’s latest campaign is a clapback against the counterfeit industry, but can consumer education and marketing really curb demand for cheaper alternatives?