The tie-up will see Inter Asia represent a number of Moonlight’s clients in Asia, whilst Moonlight will provide services for Inter Asia’s clients in London and across Europe.
Led by David Gibson (pictured), previously the head of corporate communications at Dow Jones’ Asia-Pacific, Inter Asia will operate across multiple markets through its own network of independent affiliated agencies in all the Southeast Asian countries and throughout the broader Asia-Pacific region.
Gibson commented, “London is a business destination of choice for Asian growth companies. This tie-up with Moonlight will give our Asia-based clients access to industry-leading corporate communications and investor relations services in London.”
John Norris, managing director of Moonlight Media, added, “With growth markets in Asia injecting new vitality into the world economy, the Asia liquidity pool and the overall importance of Asia in the global markets have risen.”
He continued, “Going forward, this partnership will allow us to further extend our services into the region for our international clients.”