Indonesia urged to axe tobacco advertising

SYDNEY — An Asia Pacific summit of anti-smoking campaigners has urged Indonesia to regulate its tobacco industry and cigarette advertising.

Indonesia urged to axe tobacco advertising

"Tobacco advertising and promotional activities in Indonesia are unmatched anywhere else in Asia," the Asia Pacific Association for the Control of Tobacco (APACT) said in a resolution.

Describing Indonesia’s “public health disaster” the Sydney summit of 700 delegates from 41 countries made an ‘urgent’ appeal that Jakarta sign on to the World Health Organisation's Framework Convention on Tobacco Control and ban tobacco advertising and sponsorship.

International bands were criticized for performing at a major music festival in Jakarta which was sponsored by Gudang Garam, Indonesia's largest tobacco company.

"Rock groups from western countries such as the US, UK and Australia, who would not allow tobacco sponsorship of their concerts in their own countries or anywhere else in the world, are performing in Indonesia under tobacco brand names," said APACT.

Indonesia earns billions of dollars a year in tax revenues from tobacco companies, which employ millions of people across the country.

APACT said more than 200,000 people die every year from tobacco-related causes in Indonesia, with 60 per cent of the country's men estimated to be smokers and a "disturbing" trend of children taking up the habit.

International attention was drawn to Indonesia’s smoking problem when a disturbing YouTube clip of a smoking toddler went viral.

Related Articles

Just Published

2 hours ago

McCann, Famous Innovations lead the charge at South ...

Also imparting a memorable mark: FCB Kinnect, Havas Media India, OMD, and White Rivers Media with their impressive wins showcasing gold, glory, and game-changing creativity.

7 hours ago

Can retail media compensate for weaknesses in ...

Following reports on declines in performance media earnings, Campaign explores what strategies marketers can employ to navigate this changing landscape—including the promise of retail media.

7 hours ago

Guardian Malaysia wants you to 'own your beautiful' ...

The health and beauty retailer's latest initiative, developed with FCB Shout, challenges traditional notions of beauty.

8 hours ago

Woolley Marketing: An agency village can be the ...

Every marketing ecosystem has its weak link. Darren Woolley explains how to spot—and avoid becoming—the "village idiot" before your agency network collapses under its own weight.