The Government body put through a tender for its three accounts - Healthy Ageing, Adult Health and Youth Health - in mid-December.
The tender stated it was looking to appoint a media agency to “assist HPB in the strategic conceptualisation, planning, negotiation and buying, as well as implementation and evaluation of an integrated marketing and communications plan”.
On the creative front, tenders for HPB’s adult and youth health initiatives are reportedly to be at the re-pitching stage, with incumbents DDB and Ogilvy still in contention.
The tender stated it was looking to appoint a media agency to “assist HPB in the strategic conceptualisation, planning, negotiation and buying, as well as implementation and evaluation of an integrated marketing and communications plan”.
On the creative front, tenders for HPB’s adult and youth health initiatives are reportedly to be at the re-pitching stage, with incumbents DDB and Ogilvy still in contention.
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