Benjamin Li
Feb 7, 2011

Hong Kong to host Asia’s first social media week

HONG KONG - Global event Social Media Week, taking place in Hong Kong this week from 8 to 12 February, marks the SAR’s first citywide event dedicated to discussing emerging trends in social media and how they impact society and business.

Social Media Week Hong Kong 8-12 February
Social Media Week Hong Kong 8-12 February

Social Media Week, owned and operated by Crowdcentric Media in New York, is a global event taking place in nine cities across the world at the same time.

Social Media Week Hong Kong (SMWHK) marks the event's Asia debut and will address the topical theme 'For love or money?', with specific days covering content across four areas in understanding social media in China, social media 101, experts' round and community focus.

Included in the speaker line-up is Frank Rose, contributing editor to Wired Magazine and author of The Art of Immersion, Blake Chandlee, VP of emerging markets for Facebook, Kaiser Kuo, director of international communications at Baidu, Jeffrey Zheng, GM East China region of RenRen, and artist Simon Birch.

A bloggers series will be hosted each day with a focus on Hong Kong bloggers, Mainland China bloggers, food, fashion and travel.

SMWHK is led by City Partner Impact Asia and sponsored by exclusive city headline sponsor The Wall Street Journal Asia.

"This is a grassroots event aimed at any manager in the private, public and non profit sectors aiming to navigate this brave new world of social media," commented Sarah Woodhouse, group MD of Impact Asia.

"Being one of nine cities participating in the global event gives Hong Kong the opportunity to showcase its unique position of being connected to both the Western and Chinese social media scenes."

For more details, please check out the SMWHK website.

Source:
Campaign China

Related Articles

Just Published

9 hours ago

40 Under 40 2024: Hajar Yusof, Naga DDB Tribal

Hajar’s initiatives reflect her commitment to innovation, diversity, and leaving a lasting legacy in the industry.

9 hours ago

Moo Deng says hands off unless you’ve washed up

Lifebuoy’s new campaign introduces a fresh face in hand hygiene, pairing AI with playful reminders to help keep those paws—er, hands—clean.

10 hours ago

The CMO's MO: Hyatt's APAC marketer on the power of ...

"Focus means saying no to 100 good ideas and saying yes to the great ones." Hyatt’s Tammy Ng shares how lessons from Steve Jobs and James Dyson are guiding her approach to personalising guest experiences.

10 hours ago

Trump’s victory isn’t just America’s crisis—it’s a ...

Make no mistake—2024’s US election was a calculated exercise in marketing from beginning to end, revealing a striking alignment with the very principles that drive our industry.