FOCUS: AGENCY OF THE YEAR AWARDS 2000 - MEDIA's Agency of the Year Awards 2000: Winners at a Glance

AGENCY OF THE YEAR

Saatchi & Saatchi

Finalists: Ogilvy & Mather, BBDO, Leo Burnett

Previous winners: Ogilvy & Mather (1998 and 1999), Dentsu Young &

Rubicam (1997), Bates (1996), Leo Burnett (1995), JWT (1994 and 1993),

Bates (1992)

MEDIA AGENCY OF THE YEAR

CIA Medianetwork

Finalists: Zenith, MindShare, Optimum Media Direction, Starcom

Previous winner: Optimum Media Direction (1999), Zenith (1998)

ADVERTISER OF THE YEAR

Bayer Philippines

Certificate of Excellence: Nokia Mobile Phones Singapore; Asia-Pacific

Breweries/Heineken Singapore.

Previous winners: M1 Mobile Telephones, Singapore (1999); Nokia Asia

(1998); Speedpost - Hongkong Post (1997); Nokia Asia (1996), Petroleum

Authority of Thailand - PTT (1995); Mass Transit Railway, Hong Kong

(1994)

BEST USE OF MEDIA

Optimum Media Direction for Sunday/Saltimbanco MTR Journey

Certificates of Excellence: McCann-Erickson for Cathay Pacific; Starcom

Thailand for Bank of Asia

Previous winners: Zenith for Nokia MTV I-Pop (1999); MindShare

Beijing/Kit Kat, Nestle China (1998); Chaitra Leo Burnett

(India)/Procter & Gamble (1997); JWT Taiwan/BRS Nike Taiwan (1996); JWT

Taiwan/Ford Li-Ho Festiva (1995); Leo Burnett Thailand/American

International Assurance (1994)

MEDIA PERSON OF THE YEAR

Ms Sharon Soh, CIA Medianetwork Singapore

Certificate of Excellence: Ms Nguyen Thi To Uyen, Leo Burnett/M&T

Vietnam

Previous winners: Ms Ruth Stubbs, Euro RSCG Partnership Hong Kong

(1999)

AGENCY PERSON OF THE YEAR

Joint winners:

Mr Jeffrey Yu, president Bates Asia and chairman HK4As, and Mr Barry

Owen, executive creative director, Ogilvy & Mather Asia-Pacific

Previous winners: Mr Chris Jaques, chairman, BBDO Asia (1999); Mr Ian

Batey, chairman, Batey Ads (1997); Joint Award - Allen Chichester (Leo

Burnett), chairman of the Hong Kong 4As, and Rodney Tam (Triangle

Pacific), inaugural chairman of the Hong Kong Independent Advertising

Agencies Association (1996); Dato Jaffar Mohd Ali, Malaysian Advertisers

Association (1995)

SUIT OF THE YEAR

Mr Jeff Ho, Leo Burnett Hong Kong

Previous winners: Mr Billboard Kwok, Ogilvy & Mather Beijing (1999); Ms

Mirchelle Leung, Euro RSCG Hong Kong (1998), Ms Sarah Hale, Ogilvy &

Mather Hong Kong (1997), Ms Chris Leong, Bates Singapore (1996), Mr

Andrew Christy, Leo Burnett Hong Kong (1995), Ms Charlotte Kwok, Saatchi

& Saatchi Hong Kong (1994)

ASIAN CREATIVE AD OF THE YEAR

The Sunday campaigns

Client: Sunday Telecommunications

Agency: BBDO

Previous winners: Singapore Navy, Saatchi & Saatchi Singapore (1999);

United Wine & Distillery Co "Black Cat", Results Thailand; Hongkong Bank

"Fisherman", Bates Hong Kong (1996); Telecom Asia "Daddy", Leo Burnett

Thailand (1995); MTV Asia "Ear Cleaner", Mahesh Murthy/Shashanka Ghosh

(1994)

CHINA AD CAMPAIGN OF THE YEAR

Unicef, Saatchi & Saatchi China

Certificate of Excellence: NetEase, Saatchi & Saatchi China

Previous winners: Beijing Sanyuan Foods, Ogilvy & Mather Beijing (1999),

Ericsson China/Batey Ads Hong Kong (1997); no "Best" winner in 1996,

Procter & Gamble "Rejoice Shampoo"/Leo Burnett (1995); Xian-Janssen

"Daktarin"/Saatchi & Saatchi (1994)