Asiya Bakht
Sep 24, 2009

ESPN Star Sports and Skype launch commentator contest

SINGAPORE - ESPN Star Sports (ESS) and Skype have announced the launch of Skype Star commentator contest, which will offer sports fans and aspiring commentators an opportunity to audition online for a chance to present a segment on ESPN's SportsCenter Asia.

ESPN Star Sports and Skype launch commentator contest
Interested participants can log on to www.espnstar.com/starcommentator, and using a web camera, record a video of themselves reading off a selected script and submit their auditions online.

The top 16 finalists, selected by the ESS-Skype team, will be interviewed via Skype video calling for a chance to win over US$5,000 worth of prizes as well as an opportunity to spend a day at the ESS studios and present a segment on ESPN’s SportsCenter Asia.

The Skype Star Commentator Contest will also feature an interactive Fan Chat segment that will use Skype’s video calling technology to facilitate conversations between SportsCenter Asia presenters in-studio and fans anywhere in the region.

Charles Less, senior vice-president of advertising and digital media sales, said, “ESS is excited about this initiative and leveraging on innovative technology such as Skype. Sports viewers are some of the most passionate energetic people in Asia and this promotion will give Skype a creative and interactive way to connect to this group.”

The eventual winner will be selected by a panel of judges from ESS and Skype and the results will be announced in November 2009.

Earlier this month, Skype struck a deal with CNN International to sponsor its 'Connect the world' segment as part of the telephony company's global advertising campaign.




 

Related Articles

Just Published

19 hours ago

Alibaba pledges 'aggressive' AI investment, reports ...

Revenue jumped 8% as Alibaba's AI-driven strategy paid off. A surge in investor confidence has sent its share price soaring over 60% since the start of the year.

20 hours ago

Five by Five Global to deliver AI-powered campaigns ...

Can creativity truly be compressed? Former Cheil Australia MD Mark Anderson, now at Five by Five Global, is betting big on AI with a new seven-hour sprint model to find out.

1 day ago

BBDO launches new global vision to focus on bolder ...

'Do Big Things' will empower brands to take risks, make noise, and tackle the world's biggest problems with bold solutions, says global CEO Nancy Reyes.

1 day ago

Is Elon Musk’s X winning back advertisers?

Social media platform X is reportedly in talks to raise money at its buying price valuation of $44 billion, despite user and advertiser losses since Elon Musk’s acquisition in 2022.