Unmetric, a social media intelligence firm focused on brands, uses its analytics platform to uncover the top performing campaigns, content and videos in the APAC region. Unmetric's Engagement Score rates each piece of content from 0 to 1000 depending on the amount of user interactions, which allows easy comparison of content regardless of the number of fans or followers a brand has. For the weekly Engagement Meter feature, Unmetric curates the list to pick the most creative, innovative or unusual initiatives. Here is a roundup of a few of the best in the period of 28 February through 5 March.
1. Robinson Mall Philippines
Engagement Score – 1,000
Shopping+Summer is always a good idea! Up to 70% OFF in the #RobinsonsMalls #HotSummerSale2016 on Mar 15-20!
Posted by Robinsons Malls on Tuesday, 1 March 2016
2. Croma Retail India
Engagement Score – 1,000
Last day for you to take up the Lowest Price Challenge at the Croma Annual Clearance Sale! Visit Croma.com now! http://bit.ly/1XBezGT
Posted by Croma Retail on Sunday, 28 February 2016
3. Silk Air Singapore
Engagement Score – 1,000
Every year, on 8 March, the world celebrates the achievement of women all around the world. This year, in the lead up to...
Posted by SilkAir on Monday, 29 February 2016
4. 3M Car Care India
Engagement Score – 1,000
This #RollsRoyce #Phantom wrapped with #3M #wraps in Blue and Grey is all set to rock the road. Click to book your appointment here: http://goo.gl/xwcVwiStore credits: 3M Car Care India (Kochi)
Posted by 3M Car Care India on Monday, 29 February 2016
5. Mercedes-Benz India
Engagement Score – 943
Wishes travel far and wide. They travel even faster when you #WishUponAStar. Celebrate #20YearsoftheEClass with us and visit www.WishUponAStar.in to record your heartfelt wishes.
Posted by Mercedes-Benz India on Tuesday, 1 March 2016
6. Eskinol Philippines
Engagement Score – 1,000
Happy Birthday @mainedcm from your linis kinis barkada @eskinolph #EskinolMaineGirl #ALDUBMaineEvent pic.twitter.com/qFuhA4hYTR
— Eskinol Philippines (@EskinolPH) March 5, 2016
7. Set Wet India
Engagement Score – 1,000
Ranveer Singh has spoken and has taken the kasam. Share your #SadaSexy Kasam on Women’s Dayhttps://t.co/J9JGKGHhLS
— Set Wet (@SetWetIndia) March 4, 2016
8. Coca-Cola Philippines
Engagement Score – 1,000
Alam namin ano'ng gusto mo for your birthday, @mainedcm. #HappyBirthday from us & @aldenrichards02! �� #Nicomaineat21 pic.twitter.com/lc7c33cfPm
— Coca-Cola PH (@CocaColaPH) March 3, 2016
9. Samsung Malaysia
Engagement Score – 999
Water resistant. 200GB storage. A low light camera. More reasons to own #myGalaxyS7edge https://t.co/z31tjT9jVj pic.twitter.com/WFKHNHw2xc
— Samsung Malaysia (@SamsungMalaysia) March 1, 2016
10. Budweiser India
Engagement Score – 999
India, get ready to #TurnEverythingUp at #BudweiserSensation.https://t.co/1GcmOZSgiv pic.twitter.com/3HBIOT4hnY
— Budweiser India (@BudweiserIndia) March 3, 2016
11. Maybelline Indonesia
Engagement Score – 985
12. Singapore Air
Engagement Score – 840
13. Fly Pal Philippines
Engagement Score – 836
14. The Glenlivet Singapore
Engagement Score – 809
15. VH1 India
Engagement Score – 526
Ranjani Raghupathi is marketing executive at Unmetric. You can follow her on Twitter @ranjanithinks.
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