Anita Davis
Apr 3, 2009

CAAS hires Qais for digital campaign

SINGAPORE - The Civil Aviation Authority of Singapore (CAAS) has charged Qais Consulting with developing a digital campaign targeting Australia, China, India and Indonesia.

CAAS hires Qais for digital campaign
The award follows a multi-agency tender to promote ViaSingapore.com.

According to Qais, the campaign will include a contest, online media and social marketing components and is slated to launch in June.

Qais has worked extensively with CAAS to develop web campaigns in the past. The agency was also responsible for revamping Changi International Airport’s website, building ViaSingapore.com and creating a microsite for the airport’s Terminal 3.

Related Articles

Just Published

3 hours ago

It's a year of shake-ups in APAC adland

As full-year results roll in, some agencies are gaining momentum while others face headwinds. And with China’s downturn forcing a rethink, where will the next wave of growth come from? Ian Whittaker pens down his thoughts.

3 hours ago

Women to Watch 2024: Chhavi Lekha, IndiGo

Communicating on behalf of an airline isn’t easy work, but Lekha goes beyond cruise control to ensure relevance, consistency, and accuracy both internally and externally.

4 hours ago

Indian CCI raid GroupM, Publicis, IPG and Dentsu ...

As India’s ad market evolves, CCI's raids on global agencies and broadcasters raise concerns over price collusion, media buying, and market fairness.

5 hours ago

A cat-adoption drive for cat haters

Cat-food brand Whiskas wants to prove the haters wrong by convincing cat sceptics to warm up to the idea that cats are not so bad... and perhaps even worth living with.