Budweiser | King of Beers | Vietnam

The brew apparently forms the perfect marriage with seafood. Print work will feature in premium print titles and selected seafood restaurants.

“We wanted to break the mold and have some fun - we’re giving the fish, who made the ultimate sacrifice, a voice - and they demand the King of Beers for their last meal,” said Brenden Arnold, managing director of creative agency CREAM.





Credits:
Project King of Beers
Client AB InBev Budweiser Vietnam
Creative agency CREAM
Art director Khuong Trung Nguyen
Copywriter Tuan Vu
Exposure Print