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CREATIVE AGENCY PERFORMANCE LEAGUE
| RANK THIS MONTH | RANK LAST MONTH | AGENCY | RECENT WINS |
ESTIMATED YTD WIN REVENUE (US $m) |
RECENT LOSSES |
ESTIMATED OVERALL YTD REVENUE (US $m) |
NUMBER OF WINS |
| 1 | 1 | Ogilvy | Aureus Academy Singapore, China Energy Engineering Corp China, Dongpeng Group China | 52.4 | Siemens Global | 51.3 | 300 |
| ↑2 | 3 | DDB | DOH Philippines Project, BANGCHAK CORPORATION (ENERGY) Thailand Project | 34.2 | DON Smallgoods Australia | 31.6 | 125 |
| ↓3 | 2 | Wunderman Thompson | Msc Pfizer India, The Macallan, Famous Grouse Global CRM, Monster.com India | 29.4 | 29.4 | 156 | |
| 4 | 4 | VMLY&R | Thai Oil Thailand Project, Baby Love Thailand Project, Acne Squad India Project | 26.5 | 26.5 | 79 | |
| ↑5 | 7 | Dentsu | Watson's Personal Care Stores Taiwan, Honda Vietnam Co., Ltd. Vietnam Project, Chowking Food Corp. Philippines | 20.4 | 20.1 | 253 | |
| 6 | 6 | Havas Worldwide | Bosch India Project, Oplus Mobitech India Project, SEB India Project | 17.3 | 17.3 | 42 | |
| ↓7 | 5 | M&C Saatchi Group | Jimmy Brings Australia Project, AUIB Iraq | 14.8 | 14.8 | 39 | |
| 8 | 8 | McCann Worldgroup | Jack Wolfskin China project, Ajio Retail India, Dyson China project | 13.2 | 13.2 | 52 | |
| 9 | 9 | BBH | Moonton Technology China project | 9.8 | 9.8 | 3 | |
| 10 | 10 | R/GA | GM (Luxury Division) China, McDonald’s Australia | 7.4 | 7.4 | 15 |
MEDIA AGENCY PERFORMANCE LEAGUE
| RANK THIS MONTH | RANK LAST MONTH | AGENCY | RECENT WINS |
ESTIMATED YTD WIN REVENUE (US $m) |
RECENT LOSSES |
ESTIMATED OVERALL YTD REVENUE (US $m) |
NUMBER OF WINS |
| ↑1 | 2 | Mindshare | Master Kong China, Heineken China planning, Dah Sing Bank Hong Kong | 52.9 | PepsiCo China | 31.0 | 114 |
| ↓2 | 1 | Zenith | Berli Jucker Thailand project, Homelane India, Huawei China | 29.5 | 29.2 | 13 | |
| ↑3 | 4 | PHD | Vitasoy China, Indosat Indonesia, Didi China | 16.6 | Mailchimp Australia | 15.3 | 30 |
| ↓4 | 3 | Wavemaker | Under Armour (ecommerce) China, TMBThanachart Bank Thailand, Jenius Bank, BTPN Indonesia | 23.1 | Acko Life Insurance India | 14.5 | 49 |
| ↑5 | 6 | Havas Media | Fiji Airways Australia, NZ, China, Japan, US, LKK China | 10.0 | 10.0 | 28 | |
| ↓6 | 5 | OMD | Unilab Philippines, Digiads Indonesia | 10.5 | 9.5 | 44 | |
| ↑7 | 5 | Dentsu X | Tata 1MG Technologies India, Bosch India | 7.6 | 7.6 | 109 | |
| ↑8 | 17 | Initiative | ITC India, Esprit China, HK, Taiwan, Korea, SG, Philippines | 5.4 | Carnival Corp Australia | 5.1 | 21 |
| ↑9 | 11 | iProspect | Lenovo Indonesia, Nipsear Pain and Chemicals Indonesia | 5.7 | 5.0 | 92 | |
| ↓10 | 7 | MediaCom | Organon China, KSA Ministry of Culture Saudi Arabia | 9.7 | Pizza Hut Indonesia Digital | 4.9 | 44 |
TOP 10 APAC CREATIVE WINS IN JUNE
| AGENCY | ACCOUNT | AREA |
| Havas Worldwide | Fiji Tourism | Global |
| BMF | Japan Airlines Digital | Global |
| McCann Worldgroup | Jack Wolfskin Project | China |
| Thinkerbell | Menulog | Australia |
| Havas Worldwide | Google Project | India |
| Havas Worldwide | Lipton Project | Malaysia |
| Havas Worldwide | Pizza Hut | Malaysia |
| VMLY&R | Thailand Post | Thailand |
| Isobar | Consumer Staples: Soft Drinks | Taiwan |
| HERO | Calbee | Australia |
TOP 10 APAC MEDIA WINS IN JUNE
| AGENCY | ACCOUNT | AREA |
| Mindshare | Master Kong | China |
| Carat | Procter & Gamble Trading (Thailand) Limited | Thailand |
| PHD | Vitasoy | China |
| Mindshare | Heineken Planning | China |
| PHD | Indosat | Indonesia |
| PHD | Didi | China |
| Mindshare | Dah Sing Bank | Hong Kong |
| Initiative | ITC Limited | India |
| Initiative | ESPRIT | China, Hong Kong, Taiwan, Korea, Singapore, Philippines |
| OMD | Unilab | Philippines |
Methodology: The New Business League has been compiled with the assistance of R3. Data from a number of multi-national agencies is collected and collated on a monthly basis and the collated data is balanced against client estimates, Nielsen ADEX, discounted to appropriate levels and then converted to a revenue estimate by R3. Please note that R3 does not audit the data provided by the agencies or the published results. All comments and queries should be sent to [email protected].
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