Abbott launches Eye-Q campaign in the Philippines

The ‘Eye Q Academy’ campaign aims to promote the Gain School Advance formula through a virtual academy targeting mothers and their pre-school kids. The event campaign will run till November this year and will include educational and developmental activities at pre-schools and supermarkets. 

Marco Nieto, managing director of Crush Philippines, said: “We’re very excited to run this yearlong activity with Abbott and look forward to not only helping develop the brand, but also every child who visits the activity."