The jury for the 2018 PR Awards has shortlisted the following 277 entries.
The 2018 PR Awards will be presented in Hong Kong on 13 June. Full information on the awards, including a list of the jury members, can be found at www.prawards.asia. You can also see a photo gallery of the PR Awards jury at work.
The PR Awards will follow Campaign Comms, a full-day conference taking place the same day.
The shortlisted entries fall into three sections:
- Campaign awards
- Agency awards
- People/team awards
| CAMPAIGN AWARDS | |||
| Title | Agency/Company | Brand | Country |
| C01. Arts, Entertainment & Media | |||
| Winning over the Bengali diaspora | Adfactors PR | Hoichoi | India |
| Mumbai Khadde Mein (Mumbai In A Hole) | Burson Cohn & Wolfe (Genesis Burson-Marsteller) | RED FM 93.5 | India |
| Writing the future…Aaj Likhenge Kal | Burson Cohn & Wolfe (Genesis Burson-Marsteller) + Quik Relations | Zee TV | India |
| The Saptan Stories | Text100 India | British Council India | India |
| To Create #the Biggest Game Derivative Ever | UTOP Communications Group | Minecraft China Edition | China |
| #MahakaaliInMe | Viacom18 Media Pvt Ltd | COLORS | India |
| MTV Troll Police: Unmasking the ugly face of the internet | Viacom18 Media Pvt. Ltd | MTV India | India |
| C02. Brand Development (Product) | |||
| Changing housework from a JOB to JOY | Dentsu Inc. and Dentsu Public Relations Inc. | Procter & Gamble Japan K. K. | Japan |
| Dr.Ci:Labo and the Puru Puru Movement | Golin | Dr.Ci:Labo | Hong Kong |
| Their Car-INFINITI QX30 Polar Night Edition | GXEVER | INFINITI | China |
| Australian Macadamias: Welcome to the World Little Mac | Red Agency | Australian Macadamias | Australia |
| Biti's Hunter #theREDsnow - The National Shoes of Vietnamese People | Redder Advertising | Biti's Hunter | Vietnam |
| Biti's - Reinventing Vietnam Origin Legend - Sons of The Fairy & The Dragon | Redder Advertising | Biti's | Vietnam |
| Say Cheese to LiHO | Ruder Finn Asia Pte Ltd | RTG Holdings | Singapore |
| Unboxing The EcoSport | Team WPP | Ford EcoSport | India |
| C03. Brand Development (Service) | |||
| Airbnb India - Think Like A Local | 20:20 MSL | Airbnb | India |
| Nihar Naturals Shanti Amla ‘Pathshala Funwala’ | 20:20 MSL | Nihar Naturals Shanti Amla | India |
| Stay Home this Lunar New Year | AKA Asia | Jetstar Asia | Singapore |
| Tohoku, A Moment in Time | Edelman Japan | Japan National Tourism Organization | Japan |
| Fueling a 'Fintectonic' Metamorphosis in India | MSL India | Fintech Valley Vizag | India |
| Less Talk, More Eat PR Campaign | Red Agency with Y&R ANZ | Menulog | Australia |
| Outhink Melanoma | Text100 | IBM Watson | Australia |
| MAN'S BEST FRIEND - INTRODUCING THE HOTELS.COM PUG MASCOT | Weber Shandwick | MAN'S BEST FRIEND - INTRODUCING THE HOTELS.COM PUG MASCOT | Singapore |
| C04. Consumer Launch | |||
| Airbnb Kitchens of Asia | Airbnb | NA | Singapore |
| All-Star Restaurant | DENTSU INC. | XC90 Excellence | Japan |
| Blackmores Feel Good Campaign | Edelman Singapore | Blackmores | Singapore |
| Cathay Pacific Hush Liner | FleishmanHillard Australia | Cathay Pacific Hush Liner | Australia |
| #MadeToBeBroken | Golin | Magnum | Singapore |
| Wrangler 70th Anniversary APAC Campaign: Days of Denim | Golin | Wrangler | Hong Kong |
| Love Local | Golin Singapore | McDonald's Singapore | Singapore |
| Launching Owlet in Australia | LEWIS | Owlet | Australia |
| Secret Detective: Curing the Infection That Must Not be Named | Weber Shandwick | Lamisil | China |
| It's Not You. It's the Iron. | Weber Shandwick | Philips | South Korea |
| C05. Healthcare: Ethical | |||
| Prostate Cancer Patient Coalition – Asia Pacific | APCO Worldwide, SenateSHJ and McCann Health Japan | Janssen Asia Pacific | Singapore |
| A Breath of Hope | Edelman Public Relations Worldwide (Hong Kong) | AstraZeneca Hong Kong Limited | Hong Kong |
| IMBRUVICA Launch Australia | Ethical Strategies | Janssen Australia | Australia |
| HealtheVoices Australia | FleishmanHillard Australia | Janssen Australia | Australia |
| A Life Saving Slogan! | HealthCom, Elite PR Group | Boehringer Ingelheim | Taiwan |
| Life can be colorful! AS, you can | Inspire PR | Novartis Cosentyx | Taiwan |
| #HPVaway , #DoItNow Together!! | MediCom, Elite PR Group | Merck Sharp & Dohme | Taiwan |
| Facing up to Schizophrenia: The fight for better treatment, support and acceptance | Weber Shandwick | Hong Kong Association of Psychosocial Rehabilitation | Hong Kong |
| C06. Technology | |||
| Singapore Emotion Travel Guide | Adhesive | Singapore Tourism Board (Oceania) | Australia |
| Microsoft Office 365: A "Play" On The Modern Office | Echo Myanmar | Office 365 For Enterprises | Myanmar |
| An Evening with Stephen Hawking | FleishmanHillard Hong Kong | ARHT Media | Hong Kong |
| Revolutionising Travel Through Technology | IN.FOM | Expedia | Singapore |
| The Microsoft Asia Digital Transformation Study | IN.FOM | Microsoft Asia | Singapore |
| Science of Saving and Spending Experiment | Pulse Communications, part of Ogilvy Public Relations | UBank | Australia |
| Putting Cryptocurrency in Every Wallet | The Hoffman Agency | Monaco | Hong Kong |
| #LetsPlay with moto z2 in China | Weber Shandwick | Motorola | China |
| C07. Business-to-Business | |||
| Calculating the Cost of Congestion | CampaignLab | TomTom Telematics | Australia |
| Australia's Most Hungover Workday | CampaignLab | NA | Australia |
| Castle Keepsake | Dentsu Public Relations Inc. and Mitsui Co., Ltd. | Sakura Paxx Corp. | Japan |
| #TweetToTheTop | Golin Singapore | Twitter Asia Pacific | Singapore |
| The Microsoft Asia Digital Transformation Study | IN.FOM | Microsoft Asia | Singapore |
| Priming Asia’s Enterprises for Workplace 2020 | IN.FOM | Microsoft Asia | Singapore |
| Understanding the growing risks for Directors and Officers in Asia - it's a boardroom thing | Newgate Communications | AIG Directors and Officers Insurance | Hong Kong |
| Digital Origami Campaign | Text100 Singapore | CenturyLink | Singapore |
| C08. Sports | |||
| The Super Penguin Basketball Celebrity Game Graffiti Court | BlueFocusDigital | Tencent sports | China |
| The Marvellous 12 Event Communications | BlueFocusDigital | Tencent sports | China |
| Stanley Plaza Beer & Fitness Party | Link Asset Management Limited | Stanley Plaza | Hong Kong |
| Tencent Sports, This Winter Olympics, Elevate Your Passion | Utop Communications Group | TENCENT SPORTS | China |
| WTA Finals - a world class sporting, lifestyle and entertainment offering | Weber Shandwick | Lagardere Sports | Singapore |
| C09. Employee Engagement/Internal Communications | |||
| Frequency : The Voice of a Consultancy | Adfactors PR Pvt. Ltd. | Frequency | India |
| #OneTogether- Moving to a new office | Breathing Space | Viacom18 | India |
| VIABUZZ- The Voice of Viacom18 | Gozoop | VIABUZZ- The Voice of Viacom18 | India |
| METRO China Employee WeChat Account | Ruder Finn Thunder | METRO | China |
| Vinda Group launches unique ‘Vindapedia’ for Employees | Ruder Finn Thunder | Vinda | China |
| HAYABUSA Change Communications | SenateSHJ | Janssen Pharmaceutical K.K. | Japan |
| C10. Corporate Branding | |||
| Airbnb India - Think Like A Local | 20:20 MSL | Airbnb | India |
| Writing the future…Aaj Likhenge Kal | Burson Cohn & Wolfe (Genesis Burson-Marsteller) + Quik Relations | Zee TV | India |
| McDonald's Hiring Campaign for Housewives | Dentsu Inc. | McDonald's Company (Japan), Ltd. | Japan |
| AkzoNobel - A Leading Brand Across Industries | Huntington Communications | AkzoNobel - A Leading Brand Across Industries | Singapore |
| Reaffirming Coca-Cola’s commitment to India through the Fruit Circular Economy Initiative | MSL | Coca-Cola India - Fruit Circular Economy | India |
| The Taste of Artistry - Four Seasons Hotels and Resorts Signature Showcase in Greater China | Ruder Finn Thunder China | Four Seasons Hotels and Resorts | Singapore |
| Monaco - Putting Cryptocurrency in Every Wallet | The Hoffman Agency | Monaco | Hong Kong |
| C11. Public Affairs | |||
| Bharat Yatra | Gutenberg | Kailash Satyarthi Children Foundation (KSCF) | India |
| Endo The Silence | Red Agency | Endometriosis Australia | Australia |
| VISA: Financial Inclusion & Literacy International Demonstration Zone | Ruder Finn China | VISA | China |
| A Government awakening on GST | Value 360 Communications Pvt Ltd | UrbanClap | India |
| Delivering Banking to India without Banks: Faircent.com | Value 360 Communications Pvt Ltd | Faircent.com | India |
| Facing up to Schizophrenia: The fight for better treatment, support and acceptance | Weber Shandwick | Hong Kong Association of Psychosocial Rehabilitation | Hong Kong |
| C12. Corporate Publications | |||
| Hong Kong Tourism Board Annual Report 2016/17 | Hong Kong Tourism Board | Hong Kong Tourism Board | Hong Kong |
| Reinventing Storytelling in a Modern World of Communications | IN.FOM | Microsoft Asia | Singapore |
| C13. Financial Communications | |||
| The Risks of Regret | MHP Communications | QBE Insurance | Singapore |
| Capgemini Financial Services PR 2017 | Red Agency | Capgemini Australia | Australia |
| Constructing an Effective IPO | Strategic Public Relations Group Limited | BGMC International Limited | Hong Kong |
| Baby Tumbling Through Rough Market | Strategic Public Relations Group Limited | Mansion International Holdings Limited | Hong Kong |
| Yes Bank lists $600-mn MTN bond on India INX | YES BANK | YES BANK | India |
| C14. Issues, Crisis or Reputational Management | |||
| Mumbai Life Line 3- Connecting the Unconnected | Burson Cohn & Wolfe (Genesis Burson-Marsteller) | Mumbai Metro Rail Corporation | India |
| Nayi Umeed (A New Hope) - #ChangeIsNear | MSL India | The Bhendi Bazaar Redevelopment Project | India |
| Contactless payment fraud - Separating myth from reality | RAPR Mileage Communications | Visa payWave | Malaysia |
| Thai Union Group – Addressing investigations and criticisms in sustainability of seafood supply chains | Thai Union Group PCL | Thai Union Group PCL | Thailand |
| Padmaavat - Trial By Fire | Viacom18 Media Pvt. Ltd. | Viacom18 Motion Pictures | India |
| C15. Media Relations | |||
| MOTRIN® Children Fever Express 2017 | Burson Cohn & Wolfe | Shanghai Johnson & Johnson Pharmaceuticals | China |
| Making India the Global Food Hub | Burson Cohn & Wolfe (Genesis Burson-Marsteller) | World Food India | India |
| Australia's Most Hungover Work Day | CampaignLab | NA | Australia |
| An Evening with Stephen Hawking | FleishmanHillard Hong Kong | ARHT Media | Hong Kong |
| #MadeToBeBroken | Golin | Magnum | Singapore |
| Love Local | Golin Singapore | McDonald's Singapore | Singapore |
| Grabbing the proptech opportunity in Asia Pacific | JLL | Grabbing the proptech opportunity in Asia Pacific | Singapore |
| Say Cheese to LiHO | Ruder Finn Asia Pte Ltd | RTG Holdings | Singapore |
| C16. Public Sector | |||
| Celebrating trash | Adfactors PR Pvt. Ltd. | Raipur Kachra Mahotsav | India |
| Mumbai Life Line 3- Connecting the Unconnected | Burson Cohn & Wolfe (Genesis Burson-Marsteller) | Mumbai Metro Rail Corporation | India |
| Making India the Global Food Hub | Burson Cohn & Wolfe (Genesis Burson-Marsteller) | World Food India | India |
| The Art of Compression (2017) | DOMO BRODEUR | Ministry of Health and Welfare | South Korea |
| Fueling a 'Fintectonic' Metamorphosis in India | MSL India | Fintech Valley Vizag | India |
| SAP & ASEAN Foundation: Driving Impact in ASEAN | SAP & ASEAN Foundation | SAP & ASEAN Foundation | Singapore |
| 'Manyata': #DontForgetMoms | Weber Shandwick India | MSD for Mothers | India |
| C17. Corporate Social Responsibility | |||
| Carton Le Aao, Classroom Banao (Get Your Carton and Make A Classroom) | Burson Cohn & Wolfe (Genesis Burson-Marsteller) | Tetra Pak India | India |
| Changing housework from a JOB to JOY | Dentsu Inc. and Dentsu Public Relations Inc. | Procter & Gamble Japan K. K. | Japan |
| Castle Keepsake | Dentsu Public Relations Inc. and Mitsui Co., Ltd. | Sakura Paxx Corp. | Japan |
| Ben & Jerry’s 2 Scoops Ban | Red Agency | Ben & Jerry’s | Australia |
| Biti's - Reinventing Vietnam Origin Legend - Sons of The Fairy and The Dragon | Redder Advertising | Biti's | Vietnam |
| AMP Foundation's The Big Zipper | supported by CampaignLab | AMP Foundation | Australia |
| 'Manyata': #DontForgetMoms | Weber Shandwick India | MSD for Mothers | India |
| C18. Environmental | |||
| A Green Goodbye | Adfactors PR | NA | India |
| Carton Le Aao, Classroom Banao (Get Your Carton and Make A Classroom) | Burson Cohn & Wolfe (Genesis Burson-Marsteller) | Tetra Pak India | India |
| Getting Chinese Millenials To #DrinkUp | Coca-Cola and Hill+Knowlton Strategies | Coca-Cola | China |
| Palau Pledge | Red Agency & Host/Havas | The Palau Legacy Project | Australia |
| Be in Harmony with Nature - Mercedes-Benz Star Fund World Heritage Sites Sustainable Livelihood Project | Ruder Finn China | Mercedes-Benz | China |
| C19. Non-Profit | |||
| Stop The Horror | History Will Be Kind and Cummins & Partners | Go Gentle Australia | Australia |
| On Sharks & Humanity at The Hong Kong Maritime Museum | Sinclair | Hong Kong Maritime Museum | Hong Kong |
| Endo the Silence | Red Agency | Endometriosis Australia | Australia |
| Palau Pledge | Red Agency & Host/Havas | The Palau Legacy Project | Australia |
| Voices for Momos | RICE | World Wildlife Fund For Nature (WWF) Myanmar | Myanmar |
| Facing up to Schizophrenia: The fight for better treatment, support and acceptance | Weber Shandwick | Hong Kong Association of Psychosocial Rehabilitation | Hong Kong |
| C20. Public Education | |||
| Mumbai Khadde Mein (Mumbai In A Hole) | Burson Cohn & Wolfe (Genesis Burson-Marsteller) | RED FM 93.5 | India |
| Not Every Super Hero Wears A Cape | Burson Cohn & Wolfe (Genesis Burson-Marsteller) | Cartoon Network | India |
| Neutrogena Skinnovation Collection | FleishmanHillard Australia | Neutrogena Skinnovation Collection | Australia |
| Shocking Aus | Red Agency | St John Ambulance QLD / NSW | Australia |
| Voices for Momos | RICE | World Wildlife Fund For Nature (WWF) Myanmar | Myanmar |
| Mysterious Black Spots | Taiwan Star Telecom Corporation Ltd. | Taiwan Star Telecom Corporation Ltd. | Taiwan |
| Facing up to Schizophrenia: The fight for better treatment, support and acceptance | Weber Shandwick | Hong Kong Association of Psychosocial Rehabilitation | Hong Kong |
| C21. Promotional Activity | |||
| Riding the Honda Navi under the Goan Sun | Adfactors PR | Goa Tourism | India |
| Stay Home this Lunar New Year | AKA Asia | Jetstar Asia | Singapore |
| adidas x Bayern Munich: We are HERE TO CREATE | Creation Singapore | adidas Singapore | Singapore |
| Cosplay Encyclopedia | Dentsu | The illustrated encyclopedia "MOVE" | Japan |
| The Art of Compression (2017) | DOMO BRODEUR | Ministry of Health and Welfare | South Korea |
| Lux Lavender Romance | Golin Singapore | Unilever Lux | Singapore |
| "WE'RE ALL SMURFS!" - Family retailtainment that drew 8 million traffic & USD 141 million sales! | Ketchum China | Chengdu International Finance Square | China |
| Secret Detective: Curing the Infection That Must Not be Named | Weber Shandwick | Lamisil | China |
| C22. Integrated Marketing | |||
| A Green Goodbye | Adfactors PR | NA | India |
| Australia's most Hungover Work Day | CampaignLab | NA | Australia |
| Mirinda 'Release The Pressure' | Edelman India | Mirinda | India |
| Uncle Siu's English Reading Week | Golin | Book Depository | Hong Kong |
| "All In Here" - realizing Chengdu IFS' fashion leadership in China | Ketchum China | Chengdu International Finance Square | China |
| Palau Pledge | Red Agency & Host/Havas | The Palau Legacy Project | Australia |
| Bottom 100 | Red Agency, Host/Havas & Finch | Fund for Peace | Australia |
| DB Export Beer Bottle Sand | Spark PR & Activate | DB Export | New Zealand |
| C23. Experiential PR | |||
| adidas x Bayern Munich: We are HERE TO CREATE | Creation Singapore | adidas Singapore | Singapore |
| ALL-STAR RESTAURANT | DENTSU INC. | XC90 Excellence | Japan |
| SIMCITY BUILDIT SCHOOL OF POLITICS | DENTSU INC. | SIMCITY BUILDIT | Japan |
| Shell Emotion Tracking Study | Edelman Malaysia | Shell | Malaysia |
| An Evening with Stephen Hawking | FleishmanHillard Hong Kong | ARHT Media | Hong Kong |
| The Xbox Stay N' Play | Ogilvy Public Relations Australia | Xbox Australia | Australia |
| Melbourne After Dark | Ogilvy Public Relations Melbourne | Visit Victoria | Australia |
| C24. Influencer Marketing | |||
| Cipla ActivKids Yes Mom campaign | 20:20 MSL | Cipla ActivKids Immuno Boosters | India |
| Changing housework from a JOB to JOY | Dentsu Inc. and Dentsu Public Relations Inc. | Procter & Gamble Japan K. K. | Japan |
| Win the Streets | Magnum & Co | Converse | Australia |
| Singapore For Everyone | Sinclair | Singapore Tourism Board Hong Kong & Macau | Hong Kong |
| Hotels.com Half the Fun of Travel | Weber Shandwick APAC | Hotels.com | Singapore |
| C25. Best Use of Content | |||
| Stay Home this Lunar New Year | AKA Asia | Jetstar Asia | Singapore |
| Manulife Retirement Solutions Campaign: Transmedia Storytelling Connects with DINK Couples | FleishmanHillard Hong Kong, McGarry Bowen | Manulife Retirement Solutions Campaign | Hong Kong |
| Granny's Secret | Hill+Knowlton Strategies | Prevail | China |
| Stop The Horror | History Will Be Kind and Cummins & Partners | Go Gentle Australia | Australia |
| Bottom 100 | Red Agency, Host/Havas & Finch | Fund for Peace | Australia |
| It's Not You. It's the Iron. | Weber Shandwick | Philips | South Korea |
| C26. Best Use of Analytics | |||
| Nameless Chores | Dentsu Inc. and Dentsu Public Relations Inc. | Daiwa House Industry Co., Ltd. | Japan |
| Shell Emotion Tracking Study | Edelman Malaysia | Shell | Malaysia |
| GUT INSTINCT | #ConstipationConversations to improve Gut Health in India | Madison Public Relations | GUT INSTINCT | #ConstipationConversations to improve Gut Health in India | India |
| C27. Best Use of Broadcast/Video | |||
| Ah Ma's Christmas | BBH | Singtel | Singapore |
| Manulife Retirement Solutions Campaign: Spurring DINK Couples to Action via Engaging Web Series | FleishmanHillard Hong Kong, McGarry Bowen | Manulife Retirement Solutions Campaign | Hong Kong |
| Panamera "What is Courage" | Golin Singapore | Porsche Asia Pacific | Singapore |
| ANCAP: EDUCATE, ADVOCATE, ACTIVATE | Red Agency | Australasian New Car Assessment Program (ANCAP) | Australia |
| Biti's - Reinventing Vietnam Origin Legend - Sons of The Fairy & The Dragon | Redder Advertising | Biti's | Vietnam |
| Unboxing The EcoSport | Team WPP | Ford EcoSport | India |
| C28. Best Use of Digital | |||
| Election in the Dark | DENTSU INC. | Yahoo! JAPAN | Japan |
| Lux Influencer Programme | Golin Singapore | Unilever Lux | Singapore |
| Panamera "What is Courage" | Golin Singapore | Porsche Asia Pacific | Singapore |
| Building Mindshare in a Digital World – Microsoft Asia’s Investments in a Modern Brand Newsroom | IN.FOM | Microsoft Asia | Singapore |
| Yahoo TV | iPR Ogilvy & Mather and Yahoo Hong Kong | Yahoo Hong Kong | Hong Kong |
| Macy's Back-to-School Campaign - My Dream Dorm | Ruder Finn Asia | Macy's | Hong Kong |
| Eco Talks: For a Sustainable Future | Ruder Finn China | Volkswagen Group China | China |
| C29. Best Use of Social Media | |||
| A Green Goodbye | Adfactors PR | NA | India |
| Launch of India’s first platelet donor community | godrej group | Godrej Hit | India |
| Livestreaming Super Brand Day | Hill+Knowlton Strategies | Crocs | China |
| Unboxing The EcoSport | Team WPP | Ford EcoSport | India |
| Stopping Millennial from Murdering MTV Unplugged | Viacom18 Media | MTV India | India |
| Harvest2Holiday: Bridging Cultures with Cranberries in China | Weber Shandwick | Ocean Spray | China |
| C30. Australia/New Zealand PR Campaign of the Year | |||
| Australia's Most Hungover Work Day | CampaignLab | NA | Australia |
| Carnival Cruise Line Honeyboomers | FleishmanHillard Australia and Red Engine | Carnival Cruise Line Honeyboomers | Australia |
| Operation: SLEEP | Princess Cruises | Princess Luxury Bed | Australia |
| Endo The Silence | Red Agency | Endometriosis Australia | Australia |
| C31. Greater China PR Campaign of the Year | |||
| The Greater Bay Area Forum: high-level thought leadership summit, bringing together the most influential leaders to promote the future development and technological advancement in the Guangdong-Hong Kong-Macau region | Cohn & Wolfe Hong Kong | Tencent | Hong Kong |
| Air Quality Initiative (AQI) Campaign | Edelman | 3M | China |
| Plaza 66’s “Home to Luxury” Campaign | Hang Lung Properties Limited | Hang Lung Properties Limited | Hong Kong |
| Granny's Secret | Hill+Knowlton Strategies | Prevail | China |
| Swire Properties presents Shoes: Pleasure and Pain in partnership with the V&A | Sinclair | Swire Properties | Hong Kong |
| Nvidia GTC China 2017 | Text100 China | Nvidia | China |
| C32. Japan/Korea PR Campaign of the Year | |||
| Election in the Dark | DENTSU INC. | Yahoo! JAPAN | Japan |
| SIMCITY BUILDIT SCHOOL OF POLITICS | DENTSU INC. | SIMCITY BUILDIT | Japan |
| Changing housework from a JOB to JOY | Dentsu Inc. and Dentsu Public Relations Inc. | Procter & Gamble Japan K. K. | Japan |
| Nameless Chores | Dentsu Inc. and Dentsu Public Relations Inc. | Daiwa House Industry Co., Ltd. | Japan |
| Castle Keepsake | Dentsu Public Relations Inc. and Mitsui Co., Ltd. | Sakura Paxx Corp. | Japan |
| Disrupting Media Ecosystem- Coca-Cola Journey Korea to Establish Brand-Leading Communication Platform | DOMO BRODEUR | Coca-Cola Korea | South Korea |
| C33. South Asia PR Campaign of the Year | |||
| Touch of Care | 20:20 MSL | Vicks | India |
| A Green Goodbye | Adfactors PR | NA | India |
| Mumbai Life Line 3- Connecting the Unconnected | Burson Cohn & Wolfe (Genesis Burson-Marsteller) | Mumbai Metro Rail Corporation | India |
| Not Every Super Hero Wears A Cape | Burson Cohn & Wolfe (Genesis Burson-Marsteller) | Cartoon Network | India |
| 'Manyata': #DontForgetMoms | Weber Shandwick India | MSD for Mothers | India |
| C34. Southeast Asia PR Campaign of the Year | |||
| Stay Home this Lunar New Year | AKA Asia | Jetstar Asia | Singapore |
| Shell Emotion Tracking Study | Edelman Malaysia | Shell | Malaysia |
| Biti's - Reinventing Vietnam Origin Legends - Sons of The Fairy & The Dragon | Redder Advertising | Biti's | Vietnam |
| SAP’s Purpose to Action – Communicating Our Purpose in ASEAN | SAP | SAP | Singapore |
| Hotels.com Half the Fun of Travel | Weber Shandwick APAC | Hotels.com | Singapore |
| C35. Asia-Pacific PR Campaign of the Year | |||
| Lux Influencer Programme | Golin Singapore | Unilever Lux | Singapore |
| Panamera "What is Courage" | Golin Singapore | Porsche Asia Pacific | Singapore |
| #TweetToTheTop | Golin Singapore | Twitter Asia Pacific | Singapore |
| Unleashing the Creators in All of Us with Windows Fall Creators Update | IN.FOM | Microsoft Asia | Singapore |
| Grabbing the proptech opportunity in Asia Pacific | JLL | Grabbing the proptech opportunity in Asia Pacific | Singapore |
| Mission Father’s Day by HomeAway | Ketchum Singapore | HomeAway | Singapore |
| Palau Pledge | Red Agency & Host/Havas | The Palau Legacy Project | Australiax |
| AGENCY AWARDS | |
| Agency/Company | Country |
| CN01. Australia/New Zealand PR Consultancy of the Year | |
| Eleven | Australia |
| History Will Be Kind | Australia |
| Pulse Communications, part of Ogilvy Public Relations | Australia |
| Red Agency | Australia |
| Sling & Stone | Australia |
| CN02. Greater China PR Consultancy of the Year | |
| Cohn & Wolfe Greater China | Hong Kong |
| Hill+Knowlton Strategies | China |
| Sinclair | Hong Kong |
| The Hoffman Agency -- China | China |
| Weber Shandwick | China |
| CN03. Japan/Korea PR Consultancy of the Year | |
| Edelman Japan | Japan |
| PR ONE Co., Ltd Korea | South Korea |
| SUNNY SIDE UP, Inc. | Japan |
| Synergy Hill+Knowlton Strategies | South Korea |
| The Hoffman Agency - Hoffman Japan K.K. | Japan |
| CN04. South Asia PR Consultancy of the Year | |
| Adfactors PR | India |
| Burson Cohn & Wolfe (Genesis Burson-Marsteller) | India |
| MSL India | India |
| Value 360 Communications | India |
| CN05. Southeast Asia PR Consultancy of the Year | |
| Echo Myanmar | Myanmar |
| Golin Singapore | Singapore |
| Hill and Knowlton Strategies | Singapore |
| IN.FOM | Singapore |
| Ketchum Singapore | Singapore |
| RICE | Singapore |
| CN06. Boutique PR Consultancy of the Year | |
| CampaignLab | Australia |
| Echo Myanmar | Myanmar |
| History Will Be Kind | Australia |
| Magnum & Co | Australia |
| Mutant Communications | Singapore |
| Sling & Stone | Australia |
| W Asia | Singapore |
| CN07. New PR Consultancy of the Year | |
| MHP Communications - Singapore | Singapore |
| CY01. Asia-Pacific Network of the Year | |
| Cohn & Wolfe Asia-Pacific | Hong Kong |
| Hill+Knowlton Strategies Asia-Pacific | Singapore |
| Weber Shandwick Asia Pacific | Hong Kong x |
| PEOPLE/TEAM AWARDS | ||
| Nominee | Company | Country |
| PT01. Young PR Professional of the Year (In-House) | ||
| Saikat Pyne | Paytm | India |
| PT02. Young PR Professional of the Year (Agency) | ||
| Rishitu Amarnani | Creation India | India |
| Ken Lyu | Hill+Knowlton Strategies | China |
| Keso Kendall | LEWIS | Hong Kong |
| Rosanna Herries | Sinclair | Hong Kong |
| PT03. In-House PR Team of the Year | ||
| Janssen Asia Pacific Communication & Public Affairs Team | Janssen Asian Pacific, a division of Johnson & Johnson Pte Ltd | Singapore |
| MERALCO Public Information Office | Manila Electric Company (MERALCO) | Philippines |
| Publicis Communications Greater China PR & Marketing Team | Publicis Communications | China |
| SP Group Corporate Affairs Team | SP Group | Singapore |
| Thai Union Group PCL | Thai Union Group PCL | Thailand |
| PT04. PR Professional of the Year (In-House) | ||
| Sonia Dhawan | Paytm | India |
| PT05. PR Professional of the Year (Agency) | ||
| Akira Suzuki | DENTSU INC. | Japan |
| YUSUKE SHIMANO | Dentsu.inc | Japan |
| John Bailey | Ketchum Singapore | Singapore |
| Adam Freedman | Red Agency | Australia |
| Kevin Lam | Sinclair | Hong Kong |
| Lydia Lee | Weber Shandwick | China |
| Karan Bhandari | Weber Shandwick India | India |
| PT06. PR Agency Head of the Year | ||
| Kiri Sinclair | Sinclair | Hong Kong |
| Kunal Kshore Sinha | Value 360 Communications India | India |
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