Brandon Doerrer
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News publishers call out stringent brand safety ...
Publishers sounded the alarm for advertisers to support news by reviewing blunt keyword blocking during a critical time for democracy.
NewFronts 2024: Google shows advertisers a ...
A partnership with the IAB Tech Lab will make it easier for advertisers to reconcile their first-party data with media giants.
A forced TikTok sale has agencies wary of an X repeat
Agencies fear the wrong owner could push users off the platform.
Tesla lays off marketing team
Affected employees sat on Tesla’s growth content team and within its design studio.
Whalar Group appoints Neil Waller and James Street ...
EXCLUSIVE: The duo will lead six business pillars and attempt to win more creative, not just creator, briefs with the hire of Christoph Becker as chief creative officer.
Tech companies offer poor ad transparency, study finds
A new report from Mozilla and CheckFirst found that many tech companies, including most major social media platforms, offer disorganised ad data that researchers struggle to navigate.
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