Emily Tan
Jun 22, 2016

Cannes 2016: Dentsu wins Design Grand Prix for Panasonic 'Life is Electric'

Japan dominates Design category with 17 Lions and a Grand Prix out of 111 awarded

The Grand Prix winning campaign charged 21 batteries 21 different ways including by hamster, by cheerleader, by ‘purifying waterfall’, and ‘ripped workout power’

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