Benjamin Li
Aug 12, 2013

Oliver Xu and Vincent Pang resign from BBDO China posts

BEIJING & SOUTH CHINA - Oliver Xu, MD of BBDO Beijing, is to resign at the end of August to take up a parallel role at Saatchi & Saatchi Beijing, while the company's ECD at its South China office, Vincent Pang, has left the industry and returned to his home country of Malaysia.

Oliver Xu
Oliver Xu

Xu (pictured), who has managed the BBDO Beijing office for the past four years, is to leave the company at the end of August to manage Saatchi & Saatchi's office in Beijing.

Koo Yeat-Mung, who came on board as GM in the BBDO Beijing office in January last year, is currently overseeing the operation, which has Mercedes-Benz as its biggest account. It also handles all of Mars' chocolates and petcare brands, HP printers and computers, Blackberry and Hyatt Hotels, among others.

Meanwhile Pang (pictured left), ECD of BBDO/Proximity South China, left the agency on 31 July to return to his home country of Malaysia, where Pang told Campaign Asia-Pacific that “there was a business opportunity back home for me which I just have to take.” He has left China after more than 10 years to take over a family business in concert lighting.

"The new ECD coming in would be a BBDO internal person, but I do not know who they have confirmed yet," he added.

Source:
Campaign Asia

Related Articles

Just Published

12 hours ago

40 Under 40 2024: Lana Zhang, Merkle

Zhang's visionary leadership, dedication to innovation, and contributions to marketing automation have established her as a cornerstone of the industry in China and beyond.

13 hours ago

What Chrome’s potential spin-off means for browsers ...

As the Department of Justice pushes for Google to divest Chrome, the ripple effects could redefine browser competition, shake up web standards, and disrupt the advertising ecosystem as we know it.

14 hours ago

It's time we stopped treating Gen AI like our dirty ...

All this heated discourse about AI in creativity misses a simple truth: This revolution isn't waiting for universal approval. It's already here—time to trade the resistance for renaissance.

14 hours ago

Publicis' Unilever win solidifies its strength in ...

Dentsu's Carat jumps the most in positioning, WPP's Mindshare sees the biggest fall, while Omnicom's PHD retains the overall lead.