GLOBAL - Leo Burnett chairman and CEO Tom Bernardin and chief creative officer Mark Tutssel recently sat down with Campaign in the second of four interviews with global industry leaders launching on Campaignasia.com this week.
Here is what Leo Burnett frontmen Mark Tutssel and Tom Bernardin had to say about Asia's position in the advertising market, a global network led out of Asia, looking 10 years ahead, the next generation of leaders and their best boss to date.
Watch Campaign's interview with Euro RSCG's David Jones, published yesterday.
Catch industry heavyweights JWT's Bob Jeffrey and BBDO's Andrew Robertson and David Lubars responding to the same questions this week on Campaignasia.com.
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VML's Gareth Jones steps in to lead global growth at Ralph, partnering with CEO Chris Hassell to reenergise the agency's key offices in Los Angeles, New York, London, and Tokyo.
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The two groups will continue to operate independently and compete in pitches for the time being, as the M&A deal could take a year to complete.
She once dreamed of covering war zones, not crafting ad campaigns. But a surprising turn of events led this TBWA Australia creative director to a career where "smashing it like an avocado" became her unexpected motto.
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As supermarket price wars heat up, Woolworths and Coles are losing ground to Aldi, according to data from YouGov.
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