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‘Most marketers don’t believe in their work; they just don’t want to get fired’: Gary Vee on state of the industry
Not the one to shy away from shooting sharp one-liners, Campaign sat with marketing guru Gary Vaynerchuk on his recent trip to Singapore to discuss the changing industry landscape, winning the attention game, and why AI is not taking center stage at VaynerMedia.
Gary V: ‘I want to be the greatest creative relevance machine in the world’
VaynerX founder says his London shop has finally earned ‘credibility as a creative AOR’ and explains why its CMOs are 'waking up' to his vision of marketing.
'The name is the punchline': Gary Vaynerchuk launches a production studio
Eva Nosidam Productions will be led by chief production officer Maya Brewster-Dorian.
VaynerX hires Vanessa Vining as chief diversity officer
She will oversee diversity, equity and inclusion initiatives at the holding company.
'This is best time to be dirty dirty': Gary Vaynerchuk on why VaynerX is winning now and will continue to long after COVID
The agency's content-heavy 'Volume Model' is proving a hit with some of the world's biggest brands.
Is Gary Vaynerchuk 'wrong, wrong, wrong, wrong, wrong' about media?
Meet the man who gets right up the nose of the advertising establishment.
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