tencent
Tech On Me: Can OpenAI’s new CMO turn brilliance into brand?
As OpenAI hires its first-ever marketing head, it’s a reminder that even the most groundbreaking technology needs a story—and a storyteller—to sell it.
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Tencent and Iqiyi lead China's streaming revolution
A new report details that Chinese homegrown platforms dominate the local streaming landscape, fueled by its unique platform ecosystem and 5G technology.
Kantar BrandZ reveals 2024’s most valuable Chinese brands
Tencent remains at the top of the list for the fourth consecutive year, and Huawei has returned to the top five.
The marketing efforts behind Black Myth: Wukong’s phenomenal debut
On Tuesday, the debut of the first-ever made-in-China AAA game took the global gaming market by storm, achieving record sales across platforms and a swarm of brand collaborations.
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Alibaba, Tencent beat forecasts with strong results
Both Chinese tech giants continue to record robust growth. Meanwhile, Tencent's market capitalisation is already more than double that of Alibaba’s.
Where is China’s gaming industry headed next?
A draft legislation was published in December outlining plans to restrict in-game purchases in a bid to curb “obsessive” gaming behaviour in China. Then it disappeared. What happens next?
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