taiwan

Dec 6, 2024

Creative Minds: Yuchien Wang on the path from classical music to copywriting

The copywriter and brand strategist had originally set out to be a classically trained cellist, even winning a place at the music academy in Taipei. But copywriting eventually won her heart.

Nov 21, 2024

Women to Watch 2024: Sheena Liu, TVBS Media Inc

Liu is a rare leader that sees the value of both innovation and inclusivity, an attribute she has successfully utilised at TVBS.

Nov 21, 2024

Women to Watch 2024: Vivian Liu, DeVries Global

A PR veteran, Liu empowers the next generation in Taiwan by promoting fairness, authenticity, and industry excellence.

Jul 11, 2024

Creative Minds: Alice Chou on being a daydreaming workaholic

Dentsu Taiwan's chief creative officer says her daydreams often spark creative ideas and that her life mirrors that of her namesake, Alice (Alice in Wonderland), which is filled with frustrations and triumphs in an adventurous dream world.

Mar 20, 2024

CacaFly’s Brian Yang on the growth of retail media and live shopping in the region

Fresh from establishing the retail-media network for Gojek, Yang speaks about retail-media opportunities for brands in Southeast Asia and courting KOLs speedily with tech.

Nov 8, 2023

Women to Watch 2023: Grace Huang, Yahoo

With over 20 years of successful experience, Grace Huang has firmly established herself as a luminary in brand communications, product marketing, client engagement, and across e-commerce initiatives.