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Goodbye first screen, hello wearables: IMG's vision for sports digital marketing
The future is multi-device, driven by the rise of wearables, personalised AI, and YouTube's dominance as the leading platform. Find detailed insights here.
Reddit acquires ad optimisation platform Memorable AI
Reddit will absorb Memorable’s automated creative insights into its ad tech stack.
Alexis Ohanian on investing in women's sports, AI, and the future of Asia
Campaign Asia caught up with the Reddit entrepreneur and Seven Seven Six founder at the Bloomberg Bistro in Cannes last month, where he discussed his investments in AI, deep tech, women's sports, and why Japan is a key focus for the future.
Inside Reddit's strategy to court advertisers in Asia Pacific
Durgesh Kaushik, the platform's APAC leader explains to Campaign why Reddit has already put down roots in Australia, Taiwan, Hong Kong, Cambodia, Malaysia and Vietnam.
OpenAI strikes deal with Reddit to scrub content for ChatGPT
The language learning model will learn how to stay up-to-date with relevant topics by accessing Reddit’s Data API as part of the partnership.
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Reddit’s first day of IPO ends on a high, but will better monetisation equal tougher moderation?
The ‘Front Page of the Internet’ successfully goes public - but can it keep its communities engaged with a greater obligation to ensure brand safety?
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