q4 results

Netflix doubles ad revenue in 2024, targets another doubling in 2025
Jan 22, 2025
Ravi Balakrishnan

Netflix doubles ad revenue in 2024, targets another doubling in 2025

The streaming platform is eying a growing piece of the $25 billion spend on connected TV, with geographic expansion of its ads supported tier.

Omnicom grew nearly double-digits in 2022, but 2023 outlook is cautious
Feb 8, 2023
Alison Weissbrot

Omnicom grew nearly double-digits in 2022, but 2023 outlook is cautious

The holding company is seeing tailwinds from e-commerce, healthcare and media but remains cautious in its 2023 outlook.

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1 Mission possible: Four steps to make marketing teams more effective

GroupM axes global agency CEO roles in major centralisation push

2 GroupM axes global agency CEO roles in major centralisation push

How Yandex advertising solutions help building a bridge between brands from APAC and the Russia-CIS market

3 How Yandex advertising solutions help building a bridge between brands from APAC and the Russia-CIS market

Chinese prosecutors seek lengthy prison sentences for former GroupM executives as scale of bribery allegations revealed

4 Chinese prosecutors seek lengthy prison sentences for former GroupM executives as scale of bribery allegations revealed

Omnicom and IPG chiefs visit UK to sell merger to staff and pitch consultants

5 Omnicom and IPG chiefs visit UK to sell merger to staff and pitch consultants

Publicis Groupe taps McCann exec Amit Sutha as Malaysia CEO

6 Publicis Groupe taps McCann exec Amit Sutha as Malaysia CEO

Lunar New Year goodies: APAC's Year of the Snake campaigns

7 Lunar New Year goodies: APAC's Year of the Snake campaigns

Moves and wins roundup: Week of January 20, 2025

8 Moves and wins roundup: Week of January 20, 2025

Mastercard's Raja Rajamannar: ‘Advertising as we know it is dead’

9 Mastercard's Raja Rajamannar: ‘Advertising as we know it is dead’

Fuji TV loses over 50 advertisers amid alleged sexual misconduct

10 Fuji TV loses over 50 advertisers amid alleged sexual misconduct