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'Measurement is the new currency': OMG APAC's Tony Harradine on media's next chapter
As holding networks consolidate and AI reshapes the industry, Omnicom Media Group's APAC CEO talks about maintaining agency independence, China's future, weathering pitch losses, and why his biggest leadership lessons come far from the boardroom.
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PHD wins $35 million Bosch China media account
EXCLUSIVE: The multimillion dollar corporate media mandate moves after a competitive review process in Q2.
What it takes to drive successful sports sponsorship
With the F1 Grand Prix wrapping up in Singapore this past weekend, OMG's Gina McKinnon unpacks what it takes to bring brand and sport partnerships alive—and how to do it successfully.
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OMG WTF is OAG?
Omnicom's new advertising division purports to be something new, so what does it have on offer? Campaign UK's editor Maisie McCabe explores.
PHD appoints Eileen Ooi as APAC CEO
EXCLUSIVE: Ooi, the OMG Malaysia CEO, steps into the regional role left vacant by James Hawkins' departure in April.
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OMG Thailand strengthens leadership bench with key appointments
With a 35% increase in its workforce over the past two years, the group has now expanded its leadership team, promoting Jinnarat Sampuntharat to COO and appointing new leaders to key roles.
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