olmeca tequila

Pernod Ricard plots digital push for Olmeca Tequila
Apr 21, 2011
Sarah Shearman

Pernod Ricard plots digital push for Olmeca Tequila

GLOBAL - Olmeca Tequila, is overhauling its global digital strategy to boost its international appeal to new tequila drinkers and young 'urbanites' in particular.

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