networking
MarketingPulse conference debuts in Hong Kong
Thought leaders from both brands and agencies convene at the inaugural event to talk innovation and explore new collaborations.
Six Chinese social sites to jointly launch 'blackout' campaign for Earth Hour
SHANGHAI - To mark Earth Hour on Saturday, World Wildlife Fund (WWF) has collaborated with six Chinese social networking sites to launch a digital awareness campaign called 'Light only what you need'.
DATA POINTS: Social media statistics and trends in China
Go-Globe, an online web applications design and development firm, has created an infographic that covers statistics and facts about all the major social media platforms that China's 597 million social networking users are active on -- namely Qzone, Tencent Weibo, Sina Weibo, Wechat, Pengyou, 51.com, Renren, Douban, Kaixin001, Jiayuan.
Gap campaign's new 'thought-provoking pairing' may not sync with Chinese consumers
GREATER CHINA - The 'Let's GAP Together' campaign's latest pairings—one showing Twitter founder Biz Stone with actor Daniel Wu and another showing two ordinary girls—has sparked some discussion over whether the campaign is relevant to its target market.
'Networking after dark' opens agency doors for Spikes Asia 2011
SINGAPORE - On the second evening of Spikes Asia 2011, five agencies will open their doors for another night of networking opportunities.
TBWA to get the Spikes Asia 2011 party started
SINGAPORE - This year's Spikes Asia festival of creativity will feature a number of strong networking opportunities, including the opening night reception sponsored by TBWA.
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