nbc
NBCUniversal hires BBC’s Maggy Chan to lead global advertising
She has been described as 'BBC's best gift to NBCU since 'The Office'.
NBCUniversal launches an identity platform
The solution will power personalized advertising across the media giant’s properties.
Nielsen loses accreditation for national and local TV in the US
The Media Ratings Council accreditation loss will push the industry toward use of alternative currencies.
Asia’s general entertainment channels ramp up content battle
HONG KONG – Fox International Channels (FIC) Asia’s exclusive volume agreement with Shine International is the latest salvo fired as the region’s rival general entertainment (GE) networks compete for content and audiences.
Apple in talks with Fox and ABC for programme rentals via iTunes
GLOBAL – Apple is in talks with News Corp to offer Fox TV shows for rent via iTunes. CBS, NBC Universal and ABC-owner Disney are reportedly also involved.
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