jun ji-hyun

Smash-hit TV drama sustains 'Korean wave' across Asia
Mar 4, 2014
Benjamin Li

Smash-hit TV drama sustains 'Korean wave' across Asia

HONG KONG - A Korean TV series titled 'My Love From the Star' has made an impact far beyond its home country, benefitting brands from luxury handbags to fried chicken. The only people unhappy with the show's success and what it bodes for the future may be traditional broadcasters.

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