jonathan ellis
Monetising social media with brand partnerships: CASBAA
HONG KONG - The legions of fans following programmes like "Touch" and "Horizons" on social media can be used as audience numbers to generate advertising revenue for pay-TV channels, according to panel discussions and case studies shared at the 2012 CASBAA Convention taking place here this week.
Matahari Food Business boosts in-store marketing
JAKARTA - Food retail giant Matahari Food Business has launched an interactive campaign to build rewarding shopping experience with in-store interactive touch points, through mobile marketing and commerce solutions provider TheTMSway.
Five things you need to know about mobile marketing
Jonathan Ellis, CEO of The TMS Way, shares his top five mobile marketing tips.
FOSM boosts regional management; hires Simeon Dawes as senior VP to replace Jonathan Ellis in HK
REGIONAL - FOX International Channels (FIC) sees Simeon Dawes (pictured) come on board as senior vice-president and Rajesh Sheshadri as head of the newly created Trade Solution division within Fox One Stop Media (FOSM).
Jonathan Ellis to exit Star Group, assumes CEO role at TheTMSway
HONG KONG - Senior vice-president of Fox One Stop Media at Star TV, Jonathan Ellis (pictured), is departing the network to assume the role of CEO of TheTMSway, a Hong Kong-based mobile-technology company.
Fox TV's Jonathan Ellis on injecting life into Asia's pay-TV market
When Jonathan Ellis arrived in Asia in mid-2008 as senior VP of advertising sales at Star TV in Hong Kong, he couldn't have predicted the upheaval his company was about to experience.
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