johnny hornby
Sep 16, 2013
Global work doesn't have to be vanilla: Johnny Hornby
SPIKES ASIA 2013 - Though often derided for its lack creativity, global advertising can have real resonance if it is built on either universal human truths or single-minded product truths, according to Johnny Hornby, chief executive of Bates CHI & Partners.
Dec 6, 2012
Exclusive: Hornby and Mayo on future of Bates CHI & Partners
GLOBAL – More than just a new name, the joint venture between Bates and CHI & Partners is already gunning for global pitches with teams formed from both agencies.
Dec 5, 2012
Bates Asia and CHI & Partners form joint-venture network
GLOBAL - Bates Asia and CHI & Partners have joined forces to establish a new network that doubles the size of both agencies and spans 16 offices.
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