innocean worldwide
Kookmin Card awards creative duties to Innocean in post-pitch turnaround
SEOUL – Kookmin Bank is understood to have transferred creative duties for its US$20 million credit card account to Innocean Worldwide after having initially retained incumbent Oricom after a two-way pitch.
Samsung initiates creative review for Pavv TV business in Korea
SEOUL – Samsung has announced a creative review for its Pavv range of televisions, placing incumbent agency Innocean Worldwide Communications on alert.
Hyundai relaunches Accent model after 11 years 'for guys only'
Hyundai Motors is bringing back its Accent model after discontinuing the brand in 2000 with a new slogan ‘Guy’s license’.
TBWA lands Market O in Korea
SEOUL – TBWA Korea has been appointed to premium health snack brand Market O after a pitch that included incumbent Innocean Worldwide.
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