iab australia
Australian agencies experiment with programmatic DOOH
TOP OF THE CHARTS: IAB Australia’s inaugural report studying attitudes to programmatic DOOH reveals strong experimentation within the channel, with a lack of understanding holding back regular usage.
Paul Fisher leaves IAB to head Nielsen's APMEA business
AUSTRALIA - Paul Fisher has resigned from his role of IAB Australia and will be leaving early 2013 to join Nielsen in March as managing director of its media business across Asia-Pacific, Middle East and Africa, as well as Nielsen’s range of media-measurement solutions.
Nielsen names Gai Le Roy Asia-Pacific VP of research
ASIA-PACIFIC – The Asia-Pacific online division of The Nielsen Company has put Gai Le Roy (pictured) in charge as vice president of research audience measurement, effective immediately.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
.png&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)
.jpg&h=334&w=500&q=100&v=20170226&c=1)