howard draft
Draftfcb simplifies agency name to FCB in global change
NEW YORK / SINGAPORE - Draftfcb will reconnect with the heritage of Foote, Cone & Belding and drop the 'Draft' part of its name seven years after the two agencies merged.
VIDEO: Howard Draft on DraftFCB's future in Asia
HONG KONG - In an exclusive interview with Media, DraftFCB's executive chairman Howard Draft discusses his plans to install "supersets of talent" in selected hubs in Asia to raise the agency's low profile in the region.
VIDEO: Howard Draft on DraftFCB's future in Asia
HONG KONG - In an exclusive interview with Media, DraftFCB's executive chairman Howard Draft discusses his plans to install "supersets of talent" in selected hubs in Asia to raise the agency's low profile in the region.
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