hiroyuki akita

Does slow uptake of DSPs make Japan a digital-marketing laggard?
Jun 12, 2018
Hiroyuki Akita

Does slow uptake of DSPs make Japan a digital-marketing laggard?

Hiroyuki Akita, a senior strategist at Beacon Communications in Tokyo, believes that there are good reasons that demand-side platform services have yet to get traction in Japan.

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