five levers for change

Unilever draws up 'Five levers for change' strategy
Nov 24, 2011
Loulla-Mae Eleftheriou-Smith

Unilever draws up 'Five levers for change' strategy

GLOBAL - Unilever has published its Five Levers for Change strategy which will be used by its marketers to help shape its campaigns, as the FMCG giant aims to ramp up its sustainable credentials.

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