disabled people

Focus on ability rather than disability, new campaign reminds employers
Apr 12, 2024
Staff Reporters

Focus on ability rather than disability, new campaign reminds employers

Initiative led by SPD Contact Centre and agency ABrandADay aims to tackle the underemployment of Persons with Disabilities (PwDs) in Singapore.

Ignored no more: How the Shift 20 initiative is normalising disabled people in advertising
Oct 19, 2023
Matthew Keegan

Ignored no more: How the Shift 20 initiative is normalising disabled people in advertising

The initiative launched in Australia aims to shift perceptions of disabled people away from being objects of pity or inspiration, and instead as ordinary people doing ordinary things – eating breakfast, going to work and wearing undies.

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