cyber monday
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Nov 20, 2024
Is cheap the new black? E-commerce's existential crisis
Ultra-cheap e-commerce is a race to the bottom. CMOs must build value-driven strategies to survive the "87% OFF!" era, opines the author.
Nov 6, 2024
Estée Lauder skincare brand says think twice about Black Friday shopping
The Ordinary is encouraging consumers to avoid ‘flashy sales and irrational buying.’
Jun 25, 2019
The world's biggest retail events, ranked and rated
Long-established peak-selling periods like Christmas now have major competition from a host of “shopping events”, which usually involve heavy discounts. But as China’s Singles Day, the largest of these, proves, the future of all shopping is set to go way beyond holiday promotions and daily deals.
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