cofco
Leo Burnett Beijing wins creative account for COFCO brand Fortune Oil
BEIJING - After beating incumbent DraftFCB, DDB and an unnamed local agency in a competitive pitch in December, Leo Burnett Beijing has won the strategic and creative business for COFCO Fortune cooking oil “Fu Lin Men” in 2013.
Saatchi & Saatchi Beijing bags creative business for three COFCO brands
BEIJING - Saatchi & Saatchi Beijing has won three brand accounts for China National Cereals, Oils and Foodstuffs Corporation (COFCO), including Lolas (juice and yoghurt), Le Conte (chocolate) and Merveille (sweets). The win came in April after a three-way pitch that involved a 4A and a local agency.
Daniel Tao receives homecoming as VP of OgilvyOne Beijing
BEIJING - After some ten years working on the client side and with other agencies, Daniel Tao is returning to the Ogilvy Group, as vice-president of OgilvyOne Beijing.
DraftFCB China adds three creative accounts to its portfolio
BEIJING - DraftFCB China has won three new accounts this month, including US paint brand Valspar, which acquired Huarun Paint in China, Kunlun Mountain Mineral Water and COFCO’s Fulinmen cooking oil and food. Collectively, the creative assignments are worth over US$3 million.
No Grand Prix awarded at this year's China Effies
Major agencies shared awards at this year’s China Effie Awards, but nobody took home the Grand Prix.
Ketchum appoints Sonny Yang as VP China, strategy and development
BEIJING - Ketchum has appointed Sonny Yang as vice-president for China, strategy and development, he will based in Beijing in working closely with Ketchum Beijing general manager Nick Wheeler.
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