cny2020

Feb 11, 2021

CNY film festival: Festive ads from Apple, Petronas, RHB, Singtel, Coke and more

As we head off to celebrate the new year (we'll resume publishing on Tuesday), we heartily wish you a happy new year, and we leave you with this collection of the year's CNY brand films.

Jan 24, 2020

For CNY, Superunion invites you to join a Rat Race

One-upping agencies that merely offer best wishes for the new year, the agency has created a Year of the Rat version of Pac-Man.

Jan 22, 2020

Airbnb China inverts CNY travel tradition in 'Fu'

The brand's wordless animated tale is sweet and perfect, right down to the tagline at the end.

Jan 22, 2020

AIA shows Malaysia the 'Ong-ly way' to prosper

CNY film by Reprise Digital goes for laughs as three young people misunderstand their grandfather's admonishments about building and preserving wealth.

Jan 21, 2020

The gratuitous Lunar New Year product showcase

Break out the red and gold... here are some products brands feel you 'must-have' to fully enjoy the holiday season.

Jan 21, 2020

AirAsia shows CNY travel through a young boy's eyes

The airline plays up the childlike wonder of flying to see family for Chinese New Year.