car
Mobility innovation in China will challenge traditional auto brands
SHANGHAI ZHAN PODCAST: China auto industry expert, Bill Russo says the new digital mobility economy in China will be led predominately by local Chinese brands.
How MoneySmart encouraged Singaporeans to break old car-insurance habits
CASE STUDY: Company’s first ever brand campaign looks to shake up traditional car insurance renewal.
Put your blinkers on for Mahindra
New Facebook Spark campaign makes colours change in the blink of an eye…literally.
Lexus launches ad scripted entirely using AI
Spot is directed by Oscar-winning Kevin Macdonald.
DDB Sydney declares that all vans are just big boxes
Volkswagen Crafter gets the basic approach.
China’s luxury car market: Second-tier brands gain ground
Everyone has done well. Second-tier brands have done better. Cadillac, for example, reported a 71-percent sales increase, and Lincoln 97 percent.
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