c beauty

C-beauty doubles its market share in just five years
Jul 7, 2023
Kevin Rozario

C-beauty doubles its market share in just five years

Chinese beauty brands are starting to go high-end, and that’s something international players will need to adapt to.

From China to the world: C-beauty eyes global expansion
Jun 20, 2023
Bryce Whitwam

From China to the world: C-beauty eyes global expansion

SHANGHAI ZHAN PODCAST: Riding a hype wave and a reputational shift, Chinese beauty is at the cusp of becoming the next big industry trendsetter. Can it surpass the challenges to exert the cultural influence of K- or J-beauty?

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