baby kingdom

Cow & Gate, Baby Kingdom launch digital “Careline” for HK mothers
Aug 4, 2016
Nickolas Tang

Cow & Gate, Baby Kingdom launch digital “Careline” for HK mothers

Based on browsing context and keywords, the brand's website offers users a chat line staffed by supposed experts.

Baby steps with programmatic in Hong Kong: Wyeth and Baby Kingdom
Jul 7, 2016
Adrian Peter Tse

Baby steps with programmatic in Hong Kong: Wyeth and Baby Kingdom

Private-marketplace model may help convince Hong Kong brands on advantages of programmatic.

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