apple

3 days ago

Can tech save lives? Apple’s new film says it certainly can

The Australia campaign features the true story of Rick Shearman, who was washed out to sea and forced to make an SOS through his Apple Watch.

Apr 8, 2025

How the tariff war could strengthen Apple's ties with India

India could produce up to 25% of iPhones this year as Apple shifts production to counter escalating tariffs.

Mar 21, 2025

Apple named Cannes Lions Creative Marketer of the Year

The tech giant has picked up the accolade for the second time.

Mar 2, 2025

Deal reached as Indonesia opens its doors to iPhone 16 sales

The investment deal encompasses a research center, the production of AirTag and AirPods Max components, an education program spanning 15 campuses, and more.

Feb 25, 2025

How Steve Jobs’ legacy lives on through Apple’s creative impact

On what would have been his 70th birthday, Steve Jobs’ enduring legacy, built on creativity, vision and commitment to design, ensures Apple’s impact far outlives its founder.

Jan 24, 2025

Lunar New Year goodies: APAC's Year of the Snake campaigns

Presenting our annual roundup of LNY advertising from 2025.