apple
Thai graduates turn the camera on tradition in Apple's latest iPhone campaign
The new 'Shot on iPhone' campaign documents a uniquely Thai phenomenon where graduates transform traditional photography into an art form of joy and self-expression.
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Indonesia bans iPhone 16 sales over lack of local investment
Marketing and sale of Apple's latest phones have been blocked in Indonesia after the tech giant failed to comply with regulations requiring 40% of smartphones to be made from local parts.
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Apple's brand value dips for the first time in 25 years: Interbrand report
Nvidia, Pandora, Range Rover, and—making history—the Jordan brand join Interbrand's ranking this year. This marks the first time a personality-driven brand has earned a spot on the list.
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September APAC advertiser of the month: Apple
Apple's marketing might for the new iPhone launch registered a substantial ad awareness spike in Singapore, edging out Huawei and Samsung's gain, according to a YouGov survey.
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Tech On Me: Apple Intelligence could change the face of email marketing
But what does it mean for brand marketers and how can they adapt?
Bella Ramsey uses Apple’s new AI features to escape awkward situations
The actress stars in three spots for the Hello Apple Intelligence campaign, which introduces the iPhone’s new enhanced AI features.
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