aol one

Should APAC care about AOL's 'One' programmatic play?
Mar 27, 2014
Matthew Miller

Should APAC care about AOL's 'One' programmatic play?

ASIA-PACIFIC – AOL, with support from IPG Mediabrands, has announced an ambitious cross-platform offering in the programmatic-buying space. APAC experts contacted this morning welcomed the move, but questioned how much impact it will have in Asia-Pacific, at least in the short term.

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