ac milan

AC Milan's mission to redefine the sport experience
Jul 10, 2020
Oliver McAteer

AC Milan's mission to redefine the sport experience

The club's chief revenue officer discusses its partnership with JAY-Z's Roc Nation, its new stadium, and accelerating brand transformation amid global crises.

Follow us

Top news, insights and analysis every weekday

Sign up for Campaign Bulletins

Most Read

Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme

1 Dentsu India offices raided amid allegations of $16.5 million embezzlement scheme

Top exits and entrances of 2024

2 Top exits and entrances of 2024

Vanilla Ice is ice cold in hilarious beer campaign

3 Vanilla Ice is ice cold in hilarious beer campaign

Omnicom-IPG billings worth $2.7 billion in China: Ebiquity

4 Omnicom-IPG billings hit $2.7 billion in China: Ebiquity

Publicis Groupe CEO Arthur Sadoun says Omnicom-IPG deal is 'real opportunity'

5 Publicis Groupe CEO Arthur Sadoun says Omnicom-IPG deal is 'real opportunity'

Omnicom and IPG 'huddling together as cold winds blow': Martin Sorrell

6 Omnicom and IPG 'huddling together as cold winds blow': Martin Sorrell

‘This is not a merger of equals’: 6 marketing experts discuss the $13 billion Omnicon-IPG takeover

7 ‘This is not a merger of equals’: 6 marketing experts discuss the $13 billion Omnicon-IPG takeover

The best Christmas ads of 2024 are here

8 Unwrapping the best Christmas ads of 2024

EssenceMediacom's Nick Lawson to leave after 33 years

9 EssenceMediacom's Nick Lawson to leave after 33 years

Audi China marketers on launch of new EV brand

10 Audi China marketers on launch of new EV brand