China Mobile is one of the top advertisers in China and its budget for 2009 is believed to exceed US$100 million as the Chinese telecoms industry gears up for the launch of 3G services.
“The strong partnership between China Mobile and Zenith Media will enable us to better fight the war in the new 3G era.” commented Derek Kwok, MD of Zenith Media China.
“The media agency competition is so tough in China but to be reappointed by China Mobile is a clear demonstration of Zenith’s market leadership. We look forward to providing China Mobile with the very best of our capabilities,” added Malcolm Hanlon, CEO of Zenith Media China.
“The strong partnership between China Mobile and Zenith Media will enable us to better fight the war in the new 3G era.” commented Derek Kwok, MD of Zenith Media China.
“The media agency competition is so tough in China but to be reappointed by China Mobile is a clear demonstration of Zenith’s market leadership. We look forward to providing China Mobile with the very best of our capabilities,” added Malcolm Hanlon, CEO of Zenith Media China.
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