Oldest Australian PCO looks to it 40th year
SYDNEY Australia's oldest professional conference company, ICMS Australasia, celebrates its 40th birthday in 2006.
Top news, insights and analysis every weekday
Sign up for Campaign Bulletins
Most Read
Just Published
November APAC advertiser of the month: Taobao, ...
The three brands lead in advertising awareness gains in Hong Kong this month, with Taobao’s Double 11 campaign dominating public attention.
'The industry doesn’t need another behemoth’: Mark ...
EXCLUSIVE: The political kingmaker-turned-Stagwell-chief tells Campaign why the $31 billion merger could see thousands of layoffs, shift pitch dynamics, and prove that AI will favour smaller players in the long run.
The $31 billion Omnicom-IPG deal has industrial ...
The biggest beneficiary might not be the two companies involved, but the wider agency sector itself, writes Campaign UK editor-in-chief, Gideon Spanier.
Why traditional programmatic is holding you back
The media ecosystem in Asia is now embracing app-driven, performance-first advertising. It's a shift that demands immediate attention from regional CMOs, says Resonant Agency's principal Ramakrishnan Raja.